Produtores, ecochefs e consumidores – a gastronomização da agricultura familiar no circuito carioca de feiras orgânicas

Abstract

The present research sought to understand the emergence and interaction of the chef of cuisine as mediator in the relationship between small producers and consumers. Based on the characterization of the recent gastronomization phenomenon of organic family farming, this research examined the creation and the work developed by Ecochefs of the Maniva Institute in the Carioca Circuit of Organic Fairs (Circuito Carioca de Feiras Orgânicas – CCFO). In addition, this research located and analyzed the place of the producers that supply ingredients for the Institute and also sought to understand how organic pink tapioca is perceived and consumed by the visitors of these fairs. The methodological strategy used to achieve these objectives consisted in a qualitative approach to data collection and analysis, based on participant observation at the fairs and semi-structured interviews with producers, chefs and consumers. In conclusion, the research points out that the work developed by Ecocofs of the Maniva Institute goes beyond the construction of a differentiated product of gastronomic quality, prioritizing the figure of the small organic producer, seeking, in this way, to strengthen organic family agriculture in Rio de Janeiro.